Content & Digital Marketing Manager:in - 80-100% (f/m/d)

That makes your everyday life exciting:

• You will be in charge of creating our content (blog posts, specialist articles, public reports, white papers, etc.) and distributing it on various channels (social media, website, mailings, etc.). 
• You are responsible for planning and implementing the content strategy and roadmap.
• In order to create high-quality content, you will research challenging technical topics and familiarize yourself with the relevant subject matter.
• You will analyze measures taken, identify potential for improvement and implement them accordingly.
• You optimize our lead campaigns and the lead management process sustainably, always keep an eye on the customer journey and take care of the ongoing implementation of continuous improvement measures.
• You support the organization of events and functions and accompany them with appropriate communication measures.
• You develop creative marketing measures for webinars, trade fairs and community events.
• You maintain and define digital marketing measures with a focus on sales marketing to acquire new customers.
• You keep up to date with content marketing and social media trends and contribute new ideas.

This profile sets you apart:

• You have a degree (university/university of applied sciences) in business administration/marketing/communication or media studies or a similar field.
• You have professional experience in the creation of high-quality content and its distribution via various channels - ideally in the B2B software environment.
• You can also grasp more abstract topics and communicate them in a target group-oriented way. 
• Thanks to your high quality awareness and your high level of initiative, you quickly recognize potential for improvement and implement it.
• You communicate confidently in German and ideally have a good knowledge of French and / or English.
• Ideally, you have knowledge of common graphics programs (e.g. Adobe InDesign or Illustrator).

We really care for experts - and we show this with

• a modern office infrastructure at an attractive and central location in Bern's Lorraine district
• a diverse range of tasks with plenty of scope for creativity and action
• Teamwork is central to us: our company name says it all
• a hybrid working model and annual working hours (flexitime)
• support with suitable further training opportunities and prospects for professional development
• varied challenges, a modern and flexible working environment and attractive employment conditions

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